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Bud Light quarantines its seltzer mascot | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in March
By Justin Crann

Labatt is bringing its latest innovation to life, promoting the launch of its Bud Light Seltzer in Canada by placing a new mascot that literally embodies the product in quarantine.

http://strategyonline.ca/2021/03/30/bud-light-quarantines-its-seltzer-mascot/
 

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